Tuesday 8 December 2015

Social Media Manager job at eOasia Singapore

eOasia is a Singapore startup, part of the MediaCorp incubator program. We are proposing online handpicked tourist activities. We have a catalogue of 2,000 activities mainly in South East Asia.

Our concept: connecting activity suppliers and travelers in a win/win perspective. eOasia aims at offering travelers a wide range of activities and services in various Asian areas, at the same price or even cheaper as buying offline. It enables travelers to access reliable information, compare offers, prices and comments without pressure of the local travel agents or “beater”.

MediaCorp, is a group of commercial media companies in Singapore, with business interests in television and radio broadcasting, interactive media, and, to a lesser extent, print publishing and filmmaking.

 

Currently, MediaCorp runs 7 television channels and 13 radio channels, making it the largest media broadcaster and provider in Singapore, and the only terrestrial TV broadcaster in the city-state. It is wholly owned by Temasek Holdings, a government-owned investment arm.

The Social Media Manager will implement the eOasia’s Social Media marketing. Administration includes content strategy, develop brand awareness, generate inbound traffic and cultivate leads and sales.

 

You are a highly motivated individual with experience and a passion for designing, creating content, blogging, and community participation.

Tasks Descriptions:

  • Clear objectives
  • Great design
  • Solid content strategy by media
  • Promotion strategy
  • Engagement strategy
  • Conversion strategy
  • Measure & analyze to establish ROI

You will be responsible for:

  • Manage Social Media marketing campaigns and day-to-day activities including:
    • Curate relevant content to reach the eOasia’s ideal customers
    • Create, curate, and manage all published content (images, video and written)
    • Monitor, listen and respond to users in a “Social” way while cultivating leads and sales
    • Conduct online advocacy and open stream for cross-promotions
    • Develop and expand community and/or blogger outreach efforts
    • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog)
    • Design, create and manage promotions and Social ad campaigns
    • Compile report for management showing results (ROI)
  • Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate
  • Manage Social Media communities (Facebook / Twitter / Pinterest / etc .)
  • Demonstrate ability to map out marketing strategy and then drive that strategy proven by testing and metrics
  • Monitor trends in Social Media tools, applications, channels, design and strategy
  • Identify opportunities in user generated content surrounding the business
  • Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns
  • Monitor effective benchmarks (best practices) for measuring the impact of Social Media campaigns
  • Analyze, review, and report on effectiveness of campaigns in an effort to maximize results

 

Key skills:                                                                                                    

  • Excellent communication skills both orally and in writing
  • Excellent interpersonal skills
  • Presentation skills
  • Initiative
  • Ability to prioritize and plan effectively
  • Awareness of different media agendas
  • Creativity
  • Good level of English, especially written, Mandarin is a plus

Full time position – internship minimum 4 months.

Reporting to COO

Location: Singapore



from
http://www.startupjobs.asia/job/13330-social-media-manager-marketing-job-at-eoasia-singapore

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