Founded in 2013 as EasyVan in Hong Kong, lalamove is the leading delivery technology in Asia. Through its groundbreaking mobile & desktop platform, lalamove connects hundreds of thousands of customers with tens of thousands of professional motorcycle, van, lorry and truck drivers. Lalamove revolutionizes the logistics industry with innovations such as instant order matching, GPS vehicle tracking, 24/7 services and drivers rating; fulfilling customers moving needs and at the same time helping drivers get more business. With lalamove's state-of-art technology & best-of-class customer service, logistics has never been easier, faster, safer, and funnier!
* Develop a 360 brand communication plan on respective categories
* Create the monthly and annual brand marketing strategies and activation plan to significantly improve local brand awareness
* Provide input to the Global BU to ensure Brand Marketing tools are optimized to best meet Market needs and significantly improve Brand Business KPIs.
* Ensure the best possible sell-out tools (advertising, media, trade marketing, own retail marketing, e-comm, consumer-facing events, PR and social tools) are delivered for achievement of brand uplift.
* Fully responsible for execution and attainment of marketing events, activities and hiring of junior team of interns for execution
* Direct reporting to Global Marketing Team
* Ensure global/regional marketing guidelines are upheld during execution of all brands communications across SEA
* Management of PR/Marketing as well as SEO/SEM vendor
Requirements
* Experience within South East Asia
* Only Singaporeans and SPRs
* 2 to 3 years work experience
* Significant knowledge of the full marketing mix (advertising, pr, brand communication, digital/social, events, sponsorship, retail) with a local brand, preferably in the logistics and B2B market
* Good understanding of the Business (B2B) and Consumer Campaign Process from conceptualize through to execution
* Proven communicator - both written and verbal
* Great presentation skills
* Advanced user of MS Office suite of products
* Marketing budget management
from
http://www.startupjobs.asia/job/13899--marketing-communications-manager-marketing-job-at-lalamove-singapore-singapore
No comments:
Post a Comment